Startup in a Hospital - the Transcript

Jen: Ok so Maarten den Braber and I are on the train, after a Nexthealth meeting on Wednesday, the fourth of June - it's 11:33, we're just about to arrive in Utrecht.

Jen: Um, we decided that when we present our paper on the semantic web sparking health 2.0 in Vegas - ah - since we're bootstrapping Nexthealth NL, we need to find a way to get into town and get involved in the healthcare scene there...so - we wanna do "Startup in a Hospital."

Jen: The idea is to stay in a hospital in Vegas for 3 or 4 days, before the conference, to find a hospital contact who'd be willing to let us videoblog from the room - and present possibly some portions of our talk, since what we're talking about is 'nexthealth.'

Jen: Kind of action items to get that going is to contact...Dorrit at InterimIC, see if she knows anybody in Vegas, email Paul Levy, to see if he knows any hospital executives out there, to put out an all post bulletin to our networks via LinkedIn and Twitter, to also talk to some of the docs and med students that we know in the blogosphere to try to find somebody in Vegas...

Jen: Again, we're thinking "Next Hospital," (nexthospital.com), "Startup in a Hospital" (startupinahospital.com), live videoblogging...if we had any kind of video capability on the train we would be doing this, but instead we're just hitting you with the really really low-tech option of an actual tape recorder. Thank you GE for our - circa 1985 recording of the birth of this startup. One of many to come.

Maarten: Startuphospital.com? So...
Jen: Startupinahospital.com?
Maarten: Startupinahospital?
Jen: Yeah...

Maarten: So we should ask - maybe for The Netherlands we should find a sponsor....we need to get our tech gear sponsored - so we'll need videophones, we'll need webcams, we'll need to be able to stream live from the hospital...for the conference...
Jen: Nokia, Apple...(laughs)

Maarten: We'll have to get the, uhm, oh! We'll, we'll try to pitch it to Vodafone. We'll ask Vodafone. They sponsored something at MoMo - we'll get them to sponsor videophone - so Startup in Hospitals...
Jen: Nokia, Vodafone, we're the bloggers you really wanted to meet but didn't have time to at MOMO 6 in Amsterdam, so we'll be in touch.
Maarten: Oh...
Jen: By the way, we need all this equipment in, umm, 4 weeks time because the International Conference on the Semantic Web is happening in Vegas from the 14th to the 17th of July, so, yeah, get back to us quick on this.

Maarten: Ahhh, what else do we need? What else do we need?
Jen: Branded scrubs!
Maarten: ?
Jen: Anybody want to sponsor us while we are videoblogging from our Startupinahospital.com? What are we calling it? Hospitalstartup.com? We should be wearing branded scrubs! With nexthealth.nl and our sponsors, so Vodafone, if you want to sponsor us, that would be really great and we'll wear scrubs...

Maarten: We'll call Scoble and get on Fastcompany.tv...
Jen: laughs.
Maarten: laughs!
Jen: Also, um Jason Calacanis (nice middle name) at Maholo, ah, yeah, we'll be calling you too, Andrew Hyde, Brad Feld at Foundry Group and TechStars, we'll be calling you guys. We're the people who keep annoying you with healthcare and entrepreneur startup slogans for VCwear.com...


Maarten: Hospitalwear.com, Hospitalstartupwear.com - we'll have to launch here, we'll have to launch our own version online!
Jen: Right so if you guys don't help us we'll compete with you.
Maarten: (laughing) - So...

****Train noise - conductor (in Dutch) - Maarten needs to transfer at this station - great flurry of activity ensues as we pack stuff away****.

Maarten: Yeah see you in Vegas. Next time I think in scrubs. Inside a hospital. Doing a startup. Maarten: Oh! We can get Madonna to sponsor also.
Jen: Celine Dion, the Luxor hotel, this list goes on and on.
Maarten: And, and, and we get a free room at the MGM Grand. If we're not comfortable enough.
Jen: Yeah and some high stakes chips, that, that would be really nice too...PS- we are crazy!



As if you needed our help in figuring that last part out...